January 5th, 2010

Whoa, 2010!

It’s 2010! And my blog has fallen by the wayside.

A lot has happened in my life.

In May, I accepted a new position as a front-end web developer for a public affairs firm in D.C. and the past seven months have been a blast.

I would say the biggest surprise is how much I like working with an in-house graphic design team. It’s great having input in the design process—much more fun than receiving a 10 zipped-up PSDs ready to be sliced without any further instruction.

I’ve also continued to pursue my interest in SEO, and thanks to our senior web developer, I’ve expanded my knowledge of jQuery, too.

However, the commute from Reston to D.C. 5 days a week got to be a real drag. So, at the end of October, I moved to the Court House neighborhood in Arlington.

It’s awesome. As much as I love my car, words cannot how much I like not needing it on a daily basis.

Now that I’ve had two months to settle in, I think I can safely say that 2010 is going to be the best yet.

In this video from Viget Labs’ Design Share Series , Corey Greeneltch shares a project he did for a government client.

Corey examines the differences between brand positioning and logo design and gives tips for branding for projects using the agile design method.

Total Runtime: 7:31

The audio is a little out of sync, but it doesn’t detract much from the presentation.

DS2: Corey Greeneltch, “More Than A Logo” from Viget Labs on Vimeo.

Full disclosure: Corey works for Ironworks on the floor below my old office and used to go on coffee breaks with me, so I’m generally inclined to think he’s a very cool person.

Also, I’m a big fanboy of anything done by Viget Labs over in nearby Falls Church, Virginia. They’re nifty.

I know you’re not using Google Analytics like you should.

How do I know this? Of the many, many Analytics accounts I’ve accessed, maybe 5% have set up goals, or even a customized dashboard for that matter. Five percent might be too generous.

The typical Analytics user sets up the account, and every two weeks or so logs in, looks at the blue graphs and goes, “Oh wow, that sure looks spiky.” It’s a valid lifestyle choice, I guess, just don’t expect me not to judge you.

If you’ve not yet made the leap to Analytics-junkie, here’s a quick tip that’s going to get you a lot of bang for your buck: Set up a User Defined Report to Obtain the Full Referrer URL from Google Analytics.
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